The outbreak of COVID-19 made the entire world, including Montenegro, face one of the greatest challenges in recent history. The new coronavirus has changed our lives, economies have slowed down. In such times, it is especially important to think of those most vulnerable parts in our society, who are in a state of social need and who may be at greater risk of poverty in times of epidemic.
The Coca-Cola system has proven to be an important member of the local community in which it operates. With a significant donation to the Red Cross of Montenegro of 50,000 dollars, which was provided by the Coca-Cola Foundation, the help reached those who really need it the most.
Hard-working volunteers of the Red Cross reached every city in Montenegro – up to 1,000 families most affected by the coronavirus epidemic, and distributed packages with basic foodstuffs and hygiene items. Also, Coca-Cola HBC Montenegro donated over 10,000 liters of its products to medical workers and people helping in quarantines.
